Read the interview (on page 31) of the WC Press, or just click on the pic!
Katelyn Rose is the winner of the first season of YOBI.tv and Myspace’s “Take the Stage” contest and the newest protégé of world-renowned music manager Johnny Wright. She will soon begin a life-changing journey as she enters music industry boot camp at Wright’s Florida compound and moves closer to realizing her dreams of being the world’s next pop sensation.
Read the whole New WEG Artist: Katelyn Rose blog post on the WEG website.
Congratulations again to Katelyn from the entire YOBI.tv family!
Mykell’s interview begins right around 9:30 into the video. Watch him dish about his influences, fashion, and experience on Take The Stage in the Trend This (The Dance) episode.
Voting for the Take The Stage webseries is still open!
Watch part one of the interview and hear Luke sing his song “Fresh” on the Toledo News Now site.
Watch part two of the interview and hear Luke sing his song “Walk Away” on the Toledo News Now site.
Voting for the Take The Stage webseries is still open!
There was a nice write-up last week in Downtown Publications about Danielle Ryan, our YOBI.tv host, production manager, and talent coordinator.
About our latest webseries Take The Stage, Danielle explained:
“Unlike American Idol, no one is eliminated until the very last episode, so everyone gets to know them instead of being kicked off. It’s all untapped talent, not just people who are good at doing remakes.”
Read the story by Hayley Beitman at DowntownPublications.com
Photo credit to Laurie Tennent
There are great interview snippets from Take the Stage mentors Johnny Wright and Rodney “Darkchild” Jerkins in the article “Johnny Wright, Rodney Jerkins Talk New MySpace Competition Series ‘Take the Stage‘” by Andrew Hampp.
“Singing other people’s songs can really be a disadvantage to the singer,” Wright tells Billboard. “It doesn’t matter how you sing it. The audience already has the image of the original singer in their head, so you’re competing against the original performer of that song. In this particular case you get to really see them as performers and understand what their music’s all about. I wanted to get involved with a web series that encourages the user to discover — that’s what MySpace is all about, is discovering.”
Jerkins was drawn to the show’s take on “the internet as our new A&R system,” he says, a more efficient way to develop new artists. “Back in the day you would have to go to different showcases which, you know, with flights and travel and all those things it can be too much to track down different talent. With all this new talent being birthed online, the internet has created this new strategic platform for talent to be discovered and allows the people to tell us what they want to hear.”
Check out the article “Building the Perfect Reality Competition” by Jarett Wieselman to learn the five ways music manager to the megastars Johnny Wright and YOBI.tv have made their new singing competition Take the Stage different from all the others.
The article “MySpace Meets ‘American Idol’ in New Singing Competition ‘Take the Stage’” by Lucas Shaw is a nice write up describing the new YOBI.tv webseries Take the Stage.
Also differentiating MySpace’s new show is that the fans “truly” choose the winner because there are no judges. That’s right, no vitriol from Simon Cowell or encouraging words from Cee-Lo Green.
Instead, Wright will serve as a mentor along with producer Rodney Jerkins, who has worked with the likes of Katy Perry and Lady Gaga. Both will offer sharp advice – Wright on stage presence and presentation, Jerkins on the songs themselves — but neither will judge.
Also, none of the contestants will be eliminated until the very end. Instead, the show will air every Tuesday, Wednesday and Thursday for 18 weeks. Fans will vote on MySpace throughout the process, and at the end a winner will be crowned.
New Series “Take the Stage” Starring Music Mogul Johnny Wright And Hit-Maker Rodney “Darkchild” Jerkins Premieres Today On Myspace
YOBI.tv selects Myspace to be the Exclusive Distribution Partner for the New Reality Singing Competition
BEVERLY HILLS, Calif., June 5, 2012 /PRNewswire/ — Myspace and premier talent competition network YOBI.tv have partnered on “Take the Stage,” a singing competition that follows nine contestants on their quest to win $20,000 and a music management contract with famed manager Johnny Wright and YOBI.tv. Contestants will be flown to Detroit, Michigan, the home of Motown, where they will be mentored by A-List music industry professionals Wright (who has guided the careers of Justin Timberlake, The Jonas Brothers, Britney Spears and Janet Jackson) and world-famous producer Rodney “Darkchild” Jerkins (who has created hits for Beyonce, Katy Perry, Lady Gaga, Whitney Houston and Michael Jackson).
“YOBI.tv and Myspace are about discovery—both give artists the opportunity to be discovered and empower fans to be the ones to discover them,” said Johnny Wright. “With ‘Take the Stage,’ viewers have the sole decision-making power, narrowing the field from thousands to just one person whom I get to manage.”
Producer Rodney Jerkins added, “Both YOBI.tv and Myspace are innovators in finding new music talent. I’ve had the opportunity to work with many of today’s biggest recording stars, and am especially excited to be a mentor on ‘Take the Stage,’ helping this talented group of singers develop into the next breakout stars!”
“Take the Stage” differs from other singing contests by requiring contestants to perform completely original content. Rather than having songs and genres dictated to them, contestants have the opportunity to choose their own unique artistic style, being mentored to develop within their self-identified musical genres.
“Art starts from the soul, so it’s important that these artists create their own material,” said president of Myspace entertainment, Roger Mincheff. “As a platform built around self-expression and creativity, Myspace is the perfect fit for an original series about nurturing and developing the next generation of artists looking to have their voices heard.”
“YOBI.tv and Myspace are a great match because both platforms make a conscious effort to put the power of the entertainment industry into the hands of fans,” said Dianne Victor, CEO of YOBI.tv. “Our audiences not only create their own content, but also have the final say in deciding what content we develop and promote.”
To allow contestants more time to grow and exhibit their talents, viewer voting will be counted cumulatively, and none of the aspiring artists will be eliminated until the end of their 18-week run to stardom. Viewers can watch the show, get to know contestants on a deeper level and make their final voting decisions at: http://www.myspace.com/takethestage.
Myspace LLC. is a leading social entertainment destination powered by the passions of fans. Myspace drives social interaction by providing a highly personalized experience around entertainment and connecting people to the music, TV, movies, and games that they love. These entertainment experiences are available through both online and offline and across multiple platforms and devices. Myspace is also the home of Myspace Music, which offers an ever-growing catalog of freely streamable audio and video content to users and provides major, independent, and unsigned artists alike with the tools to reach new audiences. The company is headquartered in Beverly Hills, CA and is an affiliate of Specific Media.
YOBI.tv is the web’s largest talent competition social network, cultivating the entertainment industry’s next generation of iconic singers, actors, comedians, filmmakers and photographers. YOBI.tv nurtures and develops the talent of its community members by giving the finalists of its talent contests, chosen by their online peers, the opportunity to achieve notoriety on an international level by showcasing their abilities in one of YOBI.tv’s high-quality digital series alongside some of the world’s most accomplished artists. YOBI.tv recognizes the importance of digital content to the future of the entertainment industry and is proud to put its users on the cutting edge of that medium.
The competition, titled “Take The Stage,” will follow ten aspiring singers – finalists from the site’s previously-held YOBISing competition – as they work with Wright and other industry figures to become the music industry’s Next Big Thing.
“Take The Stage” plans to differ from similarly minded shows “American Idol” and “X Factor” by having each contestant write and perform solely original content rather than putting them through pre-arranged exercises chosen by judges, essentially allowing the contestants to grow within their own genres instead of forcing them into unfamiliar areas.
The ten singers will also be sticking around for the entire planned 15-webisode series rather than being voted off, with a cumulative voting system in place to try and prevent late bloomers from being bounced early. The winner of the contest will receive $20,000 and a management contract with Wright and Yobi.tv.
Results of voting in the YOBISing Singing and Songwriting Contest Finals will determine the contestants who will appear on Take the Stage. Check out our Season 4 YOBISing Finalists and cast your votes when the Finals voting opens on January 30!
Read the Johnny Wright Teams with YOBI.tv for Unscripted Online Singing Competition story on Billboard.biz.
Read the Johnny Wright Teams with YOBI.tv for Unscripted Online Singing Competition story on The Hollywood Reporter.