Still plagued by viral marketing woes, YOBI CIO Jen O’Meara is at it again…but this time she has dragged in YOBI Multimedia Director Allan Leshchinsky as well. We think you’ll enjoy their Seussian commentary on the difficulties they’ve encountered with the ‘new’ marketing. We sure did!
Spam I Am, or A Different Kind of Beginner Book:
A Viral Marketing Story Suitable for Bedtime
Their masterpiece can also be viewed on Jen’s SlideShare page.
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